Liven up Business Studies with this exciting and relevant case study on
Apple's leading product, the iPhone!
The Apple & the iPhone Business Case Study is an excellent resource to capture the interest of students and cover the four key business functions: Operations, Marketing, Finance and Human Resource Management.
The case study is a full colour, 100 page book including chapter review questions and extended response tasks to equip student for business case study application in examinations.
Also check out the iPhone Teacher Resource Pack: a fantastic collection of resources to support teachers of the Apple & the iPhone Case Study. The Pack is FREE with your class set purchase (20+copies) of the case study.